{"id":2577,"date":"2014-11-26T16:46:40","date_gmt":"2014-11-26T12:46:40","guid":{"rendered":"http:\/\/englishbookgeorgia.com\/blogebg\/?p=2577"},"modified":"2015-04-21T10:25:07","modified_gmt":"2015-04-21T06:25:07","slug":"the-little-known-story-of-jony-ives-first-apple-product-design","status":"publish","type":"post","link":"https:\/\/englishbookgeorgia.com\/blogebg\/the-little-known-story-of-jony-ives-first-apple-product-design\/","title":{"rendered":"The Little-Known Story of Jony Ive\u2019s First Apple Product Design"},"content":{"rendered":"

\"jony-ive-article1\"<\/a><\/p>\n

Jony Ive hasn\u2019t always been the tech design colossus that he is today \u2014 in fact, it turns out that his highly acclaimed design chops had very humble origins at Apple.\u00a0Business Insider<\/em>\u00a0has\u00a0published an excerpt from Leander Kahney\u2019s book\u00a0Jony Ive: The Genius Behind Apple\u2019s Greatest Products<\/em><\/a>\u00a0that details\u00a0Ive\u2019s first time heading up an Apple\u00a0design project, in this case the Newton MessagePad 110 that was a sequel to the first-generation Newton that infamously failed to set the tech world on fire in the early 1990s.<\/p>\n

After the original Newton got panned in early reviews, Apple put Ive in charge of the project to right the ship. Although no Newton will ever be seen along the same lines as the iPhone\u00a0or the MacBook Air, Ive did bring some real improvements to the device that were readily apparent. You\u2019ll be unsurprised to know that Ive worked to make the device\u2019s stylus thinner and he also redesigned the device\u2019s lid with a spring-loaded mechanism that opened up the device when you pressed down on it.<\/p>\n

\"\"<\/p>\n

The result was a device that won several design awards despite the fact that it didn\u2019t sell anywhere close to what Apple had hoped. And more importantly, the Newton MessagePad 110 won Ive many admirers within the company and set the stage for his later triumphs.<\/p>\nSource<\/a>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

Jony Ive hasn\u2019t always been the tech design colossus that …<\/p>\n","protected":false},"author":1,"featured_media":2580,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[731,33],"tags":[948,182,216,946,947,920,1657,325],"class_list":["post-2577","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-whichbookwouldyouread-bookoftheweek-themes-themeoftheweek-quotes-inspirationalquotes","category-profesionalnews","tag-apple","tag-english-book-in-georgia","tag-for-professionals","tag-jony-ive","tag-jony-ive-the-genius-behind-apples-greatest-products","tag-leander-kahney","tag-november-2014","tag-theme-of-the-week","cat_731","cat_33"],"_links":{"self":[{"href":"https:\/\/englishbookgeorgia.com\/blogebg\/wp-json\/wp\/v2\/posts\/2577","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/englishbookgeorgia.com\/blogebg\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/englishbookgeorgia.com\/blogebg\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/englishbookgeorgia.com\/blogebg\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/englishbookgeorgia.com\/blogebg\/wp-json\/wp\/v2\/comments?post=2577"}],"version-history":[{"count":6,"href":"https:\/\/englishbookgeorgia.com\/blogebg\/wp-json\/wp\/v2\/posts\/2577\/revisions"}],"predecessor-version":[{"id":2587,"href":"https:\/\/englishbookgeorgia.com\/blogebg\/wp-json\/wp\/v2\/posts\/2577\/revisions\/2587"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/englishbookgeorgia.com\/blogebg\/wp-json\/wp\/v2\/media\/2580"}],"wp:attachment":[{"href":"https:\/\/englishbookgeorgia.com\/blogebg\/wp-json\/wp\/v2\/media?parent=2577"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/englishbookgeorgia.com\/blogebg\/wp-json\/wp\/v2\/categories?post=2577"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/englishbookgeorgia.com\/blogebg\/wp-json\/wp\/v2\/tags?post=2577"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}